In order to monitor the data of a product in any ecommerce or marketplace (Amazon, Walmart, eBay…)) the first step is to find that product. When the product is identified through its URL, what is called “Product Matching” takes place and all its information can be tracked.
The search process is simple, the scrapper or tracking robot enters the URL that corresponds to the product and extracts all the information: price, stock, availability and reviews, among other data.
Therefore, without having the URL of the product file, it is not possible to extract information.
Would you make decisions on incomplete data?
Imagine that you need to obtain the information of 1000 products and only 500 are identified. You are NOT having all the information of the catalogue, only a part of it.
Therefore, the search process is the most important part of a price monitoring service, in order to provide reliable and complete information.
How to correctly search for products on the Internet.
The easiest way is to search by EAN (European Article Number), as it is a unique code that identifies the product without error and is the “modus operandi” of most price monitoring services. It is an easy and convenient way to obtain the matchigs, obtaining 100% correct information on the products found. As long as the shop has added a correct EAN, of course.
The problem arises when the EAN search does not return any results. In many cases it is necessary to search by Part-Number or SKU (Stock Keeping Unit), or even by product name to achieve the match. In these cases the process can no longer be fully automated and it is necessary to use advanced matching techniques, searching by similarity of images, name or text strings, among other techniques.
But it will always be necessary to include human validation. No system can guarantee 100% accuracy.
SingularPrice aims to achieve 100% matchings. For this reason, our technology is hybrid. We combine all the automated product searches mentioned above with manual searches.
We take care of everything. In no case do we allow the customer to be in charge of entering product URLs. The entire process of searching, identifying and validating products is done by our team.
There is no secret. SingularPrice’s process is the only one that guarantees a deep data search to achieve 100% matching.
